Richard James Fashion Label – Savile Row Menswear


Richard James – Bespoke and Ready-to-wear Men’s Fashion

Founded in 1992 by Richard James and Sean Dixon

View Richard James Fashion collections on London Fashion Review Blog

Richard James Fashion Label

Richard James Menswear

An Introduction to Richard James Fashion

Savile Row, London is synonymous worldwide with the artistry and craftsmanship of great British bespoke tailoring. A fairly recent addition to the British heritage of Savile Row is bespoke tailor Richard James. Richard James, a joint venture between tailors Richard James and Sean Dixon, landed at No. 12 Savile Row in 1992 with the mission to create a classic but modern interpretation of the traditional British suit. The brand’s distinctive style of clean tailoring and a slim, modern silhouette quickly earned Richard James a loyal celebrity following, rumoured to include Elton John, Hugh Dancy, Daniel Craig, David Beckham, Robert Downey Jr and Hugh Grant. Such a high profile following has undoubtedly won the Richard James brand huge credibility. The success was ‘officially’ cemented in 2008 when the Savile Row tailors won the inaugural Bespoke Award at the British Fashion Awards.

In recent years the Richard James collection has expanded to include shirts, knitwear, outerwear, swimwear, accessories and shoes. As of 2011, Richard James had two standalone stores on London’s Savile Row and Clifford Street. The brand has also expanded into the international market with a standalone store in Tokyo, and is stocked in boutiques In Beverley Hills, New York, Rotterdam, Moscow, Berlin, Paris, Istanbul, Seoul, Delhi, Mumbai, Bangalore, Hong Kong, Sydney and Melbourne.

Richard James Men's Jackets

Richard James Brand History Snapshot

  • 1992: Richard James is established at No. 12 Savile Row in a joint venture between tailors Richard James and Sean Dixon.
  • 2004: Richard James is one of the founding members of the Saville Row Bespoke Association, with the aim of protecting and developing the art of bespoke tailoring as practised in the Row and the surrounding streets.
  • 2007: Richard James opens its first Tokyo store in the up and coming fashion district Roppongi. Also this year, the brand launches the Richard James collection, a set of three colognes for men.
  • 2008: Richard James is the inaugural winner of the Bespoke Award at the British Fashion Awards. The Richard James name hits controversy due to its off-shore production.
  • 2011: Richard James produces their second collection for John Lewis under the name Mayfair. The collection consists of off-the-peg suits, jackets, shirts and ties. Also this year the brand announces collaboration with American cartoon SpongeBob SquarePants.

Richard James Men's Shoes

Recent Collaborations of Richard James

  • Condor: In 2008, Richard James teamed up with British bicycle makers, Condor, to create a deluxe state of the art bicycle, for the city gents who want to take the green route to work can travel in style. The bespoke bike comes in the Richard James store colours of ebony and gold and features a super-lightweight woven carbon-fibre frame, Royce hugs and a laser-edged black Izumi track chain set.
  • Quintessentially Bespoke: Also in 2008, Richard James collaborated with Quintessentially Bespoke to create a men’s pea coat. Made from a charcoal grey, fine herringbone wool and cashmere mix, the coat is lined with deep purple/black satin and horn buttons.
  • SpongeBob SquarePants: In one of the most bizarre collaborations in bespoke tailoring, Richard James teamed up with American cartoon SpongeBob SquarePants. In the capsule collection, Richard James utilises the cartoon’s exuberant use of colour into the collection of ties, shirts and pocket squares. The collection features SpongeBob and his co-star Patrick as an abstract camouflage. Each item in the limited edition capsule collection is individually numbered, whilst a yellow SpongeBob suit can be made-to-order.


We have always been great fans of SpongeBob Square Pants at Richard James. The humour of the character transcends generations and the use of colour is what first grabbed our attention when we were approached by Nickelodeon to work with them on this collaboration. Richard James has always pushed the boundaries when it comes to using colour in menswear design, and SpongeBob’s vibrant personality suits us well at Richard James.” – Richard James

Richard James SpongeBob Squarepants Collaboration
Richard James x SpongeBob Squarepants – One of the strangest collaborations in fashion

Richard James Men's Suits

Leave a Reply