Ettinger London – British Fashion Accessories since 1934
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Introduction to Ettinger
The Ettinger brand was founded in 1934 by George Ettinger, a former European film producer, who had once worked with Marlene Deitrich. Using his contacts in continental Europe and England, George created a range of luxury gifts, which quickly became popular throughout the UK. The brand expanded in product range, as well as selling internationally throughout the 20th century. The Ettinger brand has also received a Royal Warrant of Appointment to Prince Charles.
In 2000, George’s eldest son took over the running of Ettinger and as of 2011, the brand remained a family run operation continuing with the principles and values held by his father. The Ettinger brand prides itself on designing and handcrafting only the finest leather goods, and is one of the few remaining British leather goods companies still manufacturing in the UK, predominantly using British leather.
As of 2011, Ettinger has a portfolio of over 400 products made using a variety of different leathers in many different colour combinations across 9 different collections; TT, Bridle Hide, Purple, Lifestyle, Accessories, Bags, Bentley, Wimbledon and Bespoke. The majority of Ettinger products can be viewed, by appointment, in the Ettinger Showroom at their Head Offices in Putney, London. The Ettinger products are also available globally with an impressive international profile, being stocked in some of the world’s finest boutiques. A full list of stockists can be found on the Ettinger website.
A snapshot history of Ettinger
- 1934: The Ettinger brand is established by former European film producer, George Ettinger. He used his extensive contacts in continental Europe and England to create a range of luxury gifts, which quickly became popular throughout for the UK for their quality.
- 1940’s: After a hiatus during the Second World War, George Ettinger returns to London to reinvigorate the brand. Expansion into the international trade saw the brands fortunes improve.
- 1950’s: The Ettinger brand went through a period of growth when George acquired a small leather goods manufacturing business, which had been making leather goods in London since the 19th Century.
- 1970’s: George Ettinger works for his brand until well into his 80’s and saw the transformation of the company into one of the most respected leather goods designers and manufacturers in the UK.
- 1975: Ettinger launches the Saddle Hide Collection.
- 1990: George’s eldest son, Robert Ettinger takes over the company, continuing with core aims of the brand for quality and traditional craftsmanship. He also began to bring in some contemporary designs to update the brand’s image, as well as starting a plan of overseas expansion. Ettinger was soon gaining prominence in Korea, South Africa, Hong Kong, Australia, Japan and the US
- 1992: A long relationship with Wimbledon begins when Ettinger obtains the prestigious Wimbledon Licence for various accessories.
- 1996: The Ettinger brand is appointed with the Royal Warrant of Appointment to H.R.H. The Prince of Wales. This special honour allows Ettinger to carry the Prince of Wales Cipher of three feathers on all the products.
- 1999: Ettinger acquires James Homer Ltd, one of Walsall’s oldest leather goods manufacturing companies.
- 2000: To celebrate the dawn of the new millennium, Ettinger launches the award-winning TT collection in collaboration with Pearson Lloyd design studio.
- 2001: Ettinger is admitted by its peers into The Walpole, the British luxury brands organisation.
- 2005: The brand launches the Lifestyle Collection and a capsule collection in collaboration with luxury car manufacturer, Bentley.
- 2007: The London showroom in Ettinger’s Putney Head Office receives a modern renovation, helping to update the brand’s image. Also this year, the Antique Collection is launched, made using the finest hand-polished leather.
- 2008: Ettinger launches the Purple Collection, featuring purple linings to their leather products. This year also sees the launch of the new Ettinger website showcasing the new brand image and improves its relations with its customers worldwide.
Ettinger Recognition: Walpole and Wimbledon
Ettinger has received prestigious honours in brand recognition over the last two decades including receiving a Royal Warrant of Appointment to HRH Prince of Wales in 1996. The brand has received further recognition through a long-standing patronage from Wimbledon and admittance into the Walpole Group, which represents the epitome of British luxury.
Walpole: In 2001, Ettinger became a member of the prestigious Walpole Group, which is an organisation that promotes and help build luxury British companies both in the UK and internationally. The Walpole Group consists of many of Britain’s leading luxury brands including DAKS, William Grant & Sons, RAC Club, Rolls-Royce Motor Cars, Goodwood, Wedgewood, Sotheby’s, Holland and Holland, Burberry, Asprey. Jimmy Choo and The Dorchester.
Wimbledon: In recognition of a long, successfully history sourcing and supplying luxury gifts, the All England Lawn Tennis Club appointed Ettinger in 1992 to make leather goods and various accessories and gifts for the world-famous Wimbledon Tennis Championship. Since 1992 the Wimbledon licence has gone from strength to strength with continued addition of new product ranges.
Recent Collaborations of Ettinger: Bentley and Psycho Bunny
In 2005, Ettinger began collaborating with luxury car manufacturer Bentley, which as of 2011 was still going strong. The Bentley collection comprises of over twenty different items including wallets, key holders and organisers. Each item is crafted out of the finest black leather, with the de-bossed iconic Bentley wings logo, and a rich tan leather interior or pale blue colour scheme.
In 2009, Ettinger collaborated with designer neck-tie makers, Psycho Bunny to create a capsule collection of leather billfold wallets, leather passport holders and hipflasks. All pieces in the collection were constructed with richly coloured, premium leather available in Forest Green, Havana Brown, Deep Nut Brown, Deep Navy Blue, and Vibrant Red. All pieces were also stamped with Psycho Bunny and Ettinger logos and outfitted with a contrasting Mustard Yellow interior, where possible.
Visit the official Ettinger website here.
If you like the look of Ettinger, check out British labels Dunhill and Swaine Adeney Brigg